The Recycling Association has been invited to be a partner at The Packaging Innovations Show taking place on 12th and 13th September at Olympia, London to help the packaging sector raise its recycling game.
We have a stand at the show and are also taking part in a panel discussion on design for recyclability. Any members attending the show should come to see us on stand G53.
We’re inviting visitors considering design changes to make packaging more recyclable to come to our stand to ensure that any proposed changes make good recycling sense.
“Recycling is high on the public agenda. They want it to be easy, effective and transparent. But there is a realisation that this is impossible if packaging and products are not designed for recyclability.
“Recyclers are good, but we’re not magicians,” said Simon Ellin, CEO of The Recycling Association.
“Retailers, FMCGs and packaging suppliers are now moving towards design for recycling. But they need to be careful,” he warned.
“The race to recyclability is throwing up many new solutions and innovations. We need to sense check these to ensure that they are not going to give us new headaches further down the line.
“It is critical that packaging designers and purchasers understand how the material they put on the market, the finishes they use, the glue, the ink – whether it can be processed, whether there is an end market for it, and where it will end up.
“We can help answer those questions, getting the whole supply chain to a more streamlined, sustainable solution,” he said.
For more details about the exhibition and to register for free tickets visit:
